Referrer

A Referrer is the URL of the previous web page that brought a visitor to your site. It shows where your traffic is coming from.

• Traffic Source: The referrer indicates the site or page that referred the visitor to your site.
• Referrer Types: Includes internal, external, search, visit, and original referrers, each providing different insights into traffic sources.
• Direct Traffic: If the referrer value is empty, it usually indicates that the visitor came directly to the site without following a link.