Single Page View Visits (Bounces)
Single Page View Visits (Bounces) refer to visits where a user lands on a page and then leaves without interacting further with the site.
- Bounce Definition: A bounce happens when a visitor views only one page and then exits, signaling a potential issue with user engagement.
- Important for Landing Pages: High bounce rates on landing pages may indicate that the content or offer isn’t compelling enough.
- Optimization Focus: Reducing bounce rates often involves improving page load times, content relevance, and calls to action.